Tuesday, 27 March 2012

27/03/12 - Making the poster

This is the final image we decided to use for our film poster, which is from the second photoshoot.
After the image was opened up in Adobe Photoshop CS4, the brightness and contrast was adjusted to make the orange/yellow background that was created naturally by the lights, brighter and more vibrant. We had tried to make the entire background a similar colour throughout the entire poster by using the Clone Stamp, but as it was the first time we had ever used the tool to create the effect, we accidentally made the banister behind the abductor appear pasted above the actual banister.

We managed to remove the banister from the background but we still wanted to make the entire background similar throughout, with the dark orange at the bottom blending into the pale yellow at the top. We tried using the paintbrush tool but that would have taken too long, so we tried to use the Clone Stamp again on the left side of the poster.
 
As you can see in this picture, we eventually managed to use the Clone Stamp to make the background fade into each colour on both sides, and removed all of our previous mistakes.

Next, we added some text to the poster. The title and the slogan from the film trailer were placed over the top of the image. Using the Ink Drop tool, we grabbed the dark orange colour from the left side of the poster and found a version of it that could be seen clearly against the background. Following our research, we kept the slogan white and bold so that it would not distract from the main title.
We went onto our film trailer as if we were going to edit it on the programme, but selected the text that we had used at the end of the trailer so that we could place it at the bottom of the poster. It contains the usual information regarding copyright and who was involved in the making of the film. This is something that we have seen on many movie posters before. This text was also kept white as it is rarely in any colour other than white or grey, so as not to distract from the poster itself.

The completed poster!
We finished creating our poster, but felt that the slogan underneath the title was not dramatic enough for a thriller film. After changing the slogan to "An innocent walk home becomes a game of cat and mouse" makes the film appear slightly more dramatic, which could help draw in our target audience. We also extended the bottom of the poster, making it longer so that the white text could rest at the bottom in the orange space instead of over the shoes.

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